I joined Payfriendz in July 2014 uppon request of my good old friend Andreas Ruehrig. He was asking me in December 2013 if I can help him to get Payfriendz on track. He want me to join the company as Head of Product Development… and so I did. My main goal is, he told me, to focus on the product itself and the organization of the processes around the developement department considering the needs of the business team.
… but leaving my job at adscale, a solid business for a insecure environment? Really? A new start-up challenge? Yes. Why not?
I believe in this idea
I was fascinated of the idea to create an app sending money in an easy and fast way to my buddies just by using my smartphone. To be honest… its not really a new aproach to do so. The opportunity to create something „valuable“ which can really ease people’s normal daily life and not being recognized as a “pain in the ass“ (e.g. online advertising) was another driver for me.